Redcliffe Labs - Communication Specialist

Opening- Communication Specialist

Redcliffe Labs is India's leading diagnostics service provider with a comprehensive portfolio approach, both with routine and specialized test menus, and advanced testing labs across 220+ cities. Its digitalfirst approach with on-demand 1-hour home collection and same-day reporting is disrupting the way diagnostics is delivered today.

Work Location : Noida

PROFILE:

We are seeking a skilled and experienced Communication Specialist with exceptional writing and verbal communication skills to join our team. The ideal candidate will play a pivotal role in developing and executing communication strategies to enhance our brand value and effectively convey our messages to various stakeholders.

JOB DESCRIPTION:

- Clear and effective communication with various stakeholders including the internal team, clients, partners and vendors.

- Creating communication strategy and content for new brand initiatives with brand language consistency and strategic approach

- Content Creation: Create compelling and engaging content for various communication channels, including website, social media, press releases, newsletters, videos, and marketing materials.

- Media Relations: Build and maintain relationships with media outlets, journalists, and influencers to secure positive coverage for the company. Prepare and distribute press releases and media kits.

- Social Media Management: Manage and grow our social media presence across platforms such as Facebook, Twitter, Instagram, LinkedIn, and others. Develop and execute social media campaigns.

- Internal Communication: Develop and implement internal communication strategies to ensure that employees are informed and engaged with company updates, initiatives, and culture.

- Crisis Communication: Be prepared to handle crisis situations by developing crisis communication plans, drafting statements, and coordinating with the leadership team.

- Market Research: Stay updated on industry trends, competitors, and customer preferences. Use this knowledge to adapt communication strategies accordingly.

- Event Management: Coordinate and promote company events, webinars, workshops, and conferences. Prepare eventrelated communication materials.

- Brand Management: Maintain and strengthen the company's brand identity, ensuring consistency in messaging and design across all communication channels.

- Building brand perception and value as per companys communication goals

- Analytics and Reporting: Monitor and analyze the performance of communication strategies, using metrics and feedback to make data-driven improvements.

Qualifications:

- Exceptional written and verbal communication skills.

- Strong knowledge of digital marketing and social media platforms.

- Excellent organizational and project management skills.

- Creative thinking and problem-solving abilities.

- Strong interpersonal skills and the ability to work collaboratively with cross-functional teams.

QUALIFICATION:

- Experience: 2 6 Years

- Bachelor's/PG degree in communications, marketing, journalism, or related field

CONTACT:

Contact Number- 9289460987