SUMMARY :&nbsp; Lead the digital journey for one of India's most trusted brand. The role is responsible for making brand front facing to the digital consumers. SCOPE / DIMENSIONS OF ROLE :&nbsp; The role reports directly into Category director Dettol. S/he interacts, internally with the media, Ecom along with overall Dettol brand team. Externally, the role holder is SPOC for Digital advertising and content including Google, Facebook and beyond. RESPONSIBILITIES / ACCOUNTABILITIES:&nbsp; - Digital marketing: Annual online calendar for all key brand initiatives including innovation, campaign and BDI. Creating and managing all online content and assets. Make Dettol as the go to destination for all relevant brand attributes by winning in search. - POME and CRM: Establish and growth as key recruitment and retention pillar for the brand. - Ecom/ D2C: Liase with Ecom/ D2C team and lead the consumer journey of the emerging channels. PROFESSIONAL QUALIFICATIONS/ EXPERIENCE :&nbsp; - Total 4-5 years of work experience in digital marketing in any organization of strong repute. FMCG/ Ecom experience preferred. - Developed content and dialogue to communicate in digital communities. - Directed agencies and vendors to build and manage integrated social optimization (SEO/SEM). Knowledge in social optimization (SEO/SEM/PPC) and keywords search - Demonstrated organizational, negotiation and communication skills. Worked with marketing and cross-functional teams to deliver business results - Proficient in digital communication tools includes; website, facebook, tweeter, forums, blogs, youtube, mobile app PERSONAL ATTRIBUTES:&nbsp; - Result oriented, entrepreneurial and self-motivating - Track record of delivery, goal oriented, sets clear priorities and meets deadlines - Strong analytical skills: ability to define problems, collect details data, analyse and interpret results and recommend changes and improvements. Good financial skills and P&amp;L understanding - Ability to understand and work within the framework of the overall company strategy.

Gurgaon/Gurugram

 Reckitt Benckiser - Digital Manager - Dettol 

 Reckitt Benckiser - Digital Manager - Dettol  ,Job Description for  Reckitt Benckiser - Digital Manager - Dettol  in Reckitt Benckiser in  Gurgaon/Gurugram for (4-6) years of experience. Apply Now!

Job Description for  Reckitt Benckiser - Digital Manager - Dettol  in Reckitt Benckiser in  Gurgaon/Gurugram for (4-6) years of experience. Apply Now!