RBL Bank - Branch Manager

Sales & Business Development

1. Achievement of incremental number and value targets for Liabilities (CA, SA, FD); Assets (Home, Auto & other assets) and Fee Products (MF, LI, GI, Gold & other fee products)

2. Prepare and monitor Sales plan for the branch

3. Build a healthy asset and liability book.

4. Increase market share in the catchment area (3 to 5 kms radius)

Customer Service

1. Manage Key Branch Relationships

2. Ensure Wait Time within permissible limits as per segmental service approach

3. Achievement of branch Customer Service Scores target

4. Nil Critical Requests at branch

5. Nil Escalations at branch and complaint handling

Compliance & Risk Management

1. Ensure operations, risk control and process adherence at branches

2. Branch Audit scores

3. Fraud prevention

4. Ops risk monitoring

5. RBI audits, inspections and incognito visits

Branch Profitability

1. Growth in NII ( Net Interest Income) for branch

2. Growth in Asset business through branches

3. Increase Fee Income

4. Ensure Opex optimization

5. Manage cost of cash holding at branch

Brand Administration

1. Adhere to standardized Brand guidelines - inside the branch and outside the branch

2. Branch upkeep and maintenance - spic & span

3. Availability of necessary infrastructure in branch

Capability Building & Manpower Management

1. Team Building

2. Training and Development

3. Manpower Planning