Posted By
203
JOB VIEWS
47
APPLICATIONS
8
RECRUITER ACTIONS
See how you stand against competition
Pro
View Insights
Posted in
Sales & Marketing
Job Code
1183547
Head Of Growth
Job Brief :
We are hiring a Head of Growth to build our growth team ground-up. You will be responsible to deepen the penetration of online food in trains by 10x in 12 months.
Some things you will be expected to do :
- Products: Familiarize yourself with all products and services offered by our company
- Research: Analyze our current acquisition and retention strategies, research competitors and talk to our customers to help inform your strategy
- Insights: Understand the users, create user personas and uncover unique user insights
- Strategy: Identify relevant levers in the growth equation to develop our growth strategy, which achieves our market penetration goals
- Management: Build, develop and inspire a fantastic growth team
- Customer Acquisition: Take ownership of our customer acquisition channels - paid ads, SEO, partnerships, affiliate marketing, offline marketing and influencer marketing
- Onboarding: Own and improve how we convert our site visits into customers. Working closely with the UX/UI team, you'll identify, test and roll out improvements with a focus on messaging, pricing and UX.
- Customer Retention: Ensure our customers get to their 'AHA' moment quicker, churn is kept low and LTV is increased
- Analysis: Use GA, HotJar and Mixpanel to measure and improve CAC, MRR and LTV
Key Requirements :
- Leadership experience in a growth marketing role, or someone who's been solely responsible for growth at their company and now looking for their first managerial role
- Demonstrable experience of influencing growth
- A data first approach
- You are solid at First Principles Thinking & problem solving
- Advanced user of analytics tools - Google Analytics, HotJar, Mixpanel.
- You have completed Reforge - Growth or GrowthX or similar; Reforge - Advanced Growth is an added advantage
- You are highly goal driven and work well in fast paced environments
Didn’t find the job appropriate? Report this Job
Posted By
203
JOB VIEWS
47
APPLICATIONS
8
RECRUITER ACTIONS
See how you stand against competition
Pro
View Insights
Posted in
Sales & Marketing
Job Code
1183547
Featured Institute
Download the iimjobs app to
apply for jobs anywhere, anytime
Download on
App Store
Get it on
Google Play
Scan to Download