Luxury & Lifestyle Industry background preferred
Company profile
Quintessentially - World's leading luxury lifestyle group. With offices in over 68 cities across the world, Quintessentially offers access to the inaccessible & seemingly make impossible, possible. With a private members- club with a 24 hour concierge service, the Group encompasses 32 luxury sister companies comprising of experts in travel, wine, art, music, luxury retail, flowers, private aviation and more.
Marketing
Support the brand in creation, execution and analysis of all initiatives designed to increase awareness of the Quintessentially Lifestyle brand in India, which therefore drive lead traffic for the brand.
Manage all of Quintessentially Lifestyle's communication campaigns, including online advertising, media planning, offline advertising and Quintessentially Lifestyle's creative and messaging development.
Work closely with external agencies and vendors on planning, evaluation and execution of creative concepts, including drafting creative briefs, etc.
- Thought-leader- on all PR/external relations activities, and will be responsible for developing, executing, and measuring the India public relations strategy, overseeing a PR budget and managing the PR agency.
The candidate will be responsible for providing strategic & creative leadership and for managing execution of public relations, media relations and industry relations for Quintessentially Lifestyle. He/she will align senior management and appropriate stakeholders to the developed PR strategy.
Development of a - PR calendar/plan- of releases, interactions, speaking opportunities, stunts, media outreach, media workshops/junkets, strategic media partner cultivation and other activities and ensuring its execution by the PR agency.
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