Posted By
Posted in
Sales & Marketing
Job Code
1032927
Role:
Product Marketing Manager for a SAAS Product Company in Marketing and Advertising Technology helping Clients monetise their online presence.
Responsibilities:
- Define product positioning and messaging by target market segment and industry
- Build and execute Go-To-Market strategies for new product/feature launches
- Enable sales and business teams with sales kits and various collaterals such as customer testimonials, case-studies, pitch decks, etc. to generate new leads and accelerate deal velocity
- Work with the customer success and product engineering team to roll out messaging, product videos, demo videos and campaigns to existing customers to increase product awareness and adoption
- Work with our partners to strengthen our value proposition to customers, create broader market awareness and generate new business opportunities with and through our partners
- Develop and manage relationships with key partners to help further the relationship and joint marketing opportunities
- Analyze the success of marketing related campaigns and conduct ROI analysis
Qaulification: B.E. with MBA preferred
You have 2-6 years of strong experience in B2B SaaS product marketing delivering measurable outcomes
Experience: 2 to 6 years
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Posted By
Posted in
Sales & Marketing
Job Code
1032927