Product Marketing Manager - Online/Internet

Location - Bangalore

Ideal Candidate-

Prefer candidates from B2B/B2C product companies or saas companies , good to see companies who are at series A or B currently or early stage but growing & someone who have seen growth & scale both.

B.Tech with Tier 1/ Tier 2 Pedigree is mandatory if the candidates do not have experience with Product companies.

3-5 years experience at a fintech startup in a growth marketing role for particular category/product line

Roles & Responsibilities

You're Awesome At -

- To drive the growth as well as the adoption (retention/engagement metrics) of any 1 or 2 of Enterprise Debt platforms/marketplaces at CredAvenue with strategic (1-3 year plan) and tactical marketing interventions (quarterly calendars). The platforms currently are: Enterprise Loans, Supply Chain Financing, Co-Lending, Bonds & Fixed Income, or Asset backed Securities

Your Experience Across The Years in the Roles You've Played -

- Cross functional leadership

- Project Management

- Analytical bent

- Creative and Communications bent

- Hunger for growth

- Quick Learner

- Familiarity with using Amplitude, GA and other analytics suites to generate insights and report KPI movements

- Fintech or Financial Services exposure strongly preferred

Persona:

- Tier 1/2 MBA or Tier 1 Graduate

- Super Ambitious

user lifecycle, consumer internet, B2B SaaS, consumer marketing, project management, product marketing, MBA, Strategy, competitive analysis