Product & Marketing - Credit Cards - Bank

We have an opening for a Product Role in the Credit Card division of a large private bank in Mumbai.

Young, dynamic MBA graduates with 1-4 years of Marketing / Product experience may share their CVs.

2015 Batch is not eligible for this position.

Manager - Marketing, Analytics and Revenue Enhancement - Credit Cards

Key Objectives of the Position:

- Management of spends analytics and Social Media Engagement program

- Manage optimum marketing and communication solutions for all the initiatives.

- Strategizing for and managing various revenue enhancement programs

- Identification of new avenues of revenue enhancement through internal audit.

Key Responsibilities:

- Responsible for developing various strategies for enhancement of revenue of the business as well as management of cost line items of the P&L.

- Maintenance of existing revenue enhancement projects

- Ideation and development of innovative Social Media Engagement campaigns

- Work closely with Analytics, Operations, Legal, Compliance, Quality and Technology in executing business process re-engineering and product customization.

- Training and development of channels

- Ensuring product and process modifications to comply with the regulatory guidelines

- Reviewing the existing process and ensure enhancements for better service delivery and reduction of inherent risks in the processes