Product Manager - Pharma/Healthcare

Discipline - Marketing

Subsector - Brand / Product Management

Location - Bangalore

About our Client - Our client is one of the biggest global leaders in the diabetes healthcare portfolio. Established over 50 years ago, with a global footprint in almost 200 countries now, our client is well established in India with their Sales & Marketing force spread Pan India. Our client strongly believes in giving back to the society, hence involved in a lot of CSR activities that gives it the much deserved credibility and trust. With a moto to maintain their leadership, our client constantly works towards innovation and new product developments.

Job Description - Reporting to the Marketing Manager, your key responsibility areas include:

- Developing the brand strategy and Media Plan which includes designing promotional mix for the product , conceptualizing and designing the inputs for the field, collecting and reporting information on competitor's activities, Advertising control, Market study for insight into activity/ strategy implementation including Market research and market development projects time to time to increase the market share of the brand.

- Driving implementation of the plan which includes:

- Planning & ensuring implementation of the marketing campaigns, Planning and initiating activities like PMS, CMEs, Doctor Programs, patient initiation/ contact programmes, working with medical closely in providing the medical inputs to doctors/ field staffing.

- Liaisoning with the sales force for all activities, symposia congress, various association meetings and marketing inputs Co-ordination with the purchase department for procurement and timely delivery of marketing and other inputs.

- Liaisoning with purchase, training and medical dept for timely approvals of the medical content of the marketing inputs.

The Successful Candidate - You are a BPharm/Science graduate with MBA / PGDM in Marketing or Pharmaceutical Management from a top tier B school. You should have a minimum of 3-4 years of experience in pharmaceutical marketing or product management within a particular therapy area. You posses great analytical skills and data interpretation techniques. You have an in depth market knowledge, ready to accept market complexity, willing to set direction & strategy and can drive performance to achieve the desired goal.

What's on Offer - An attractive remuneration with Pan India responsibility.

To Apply - Click here to apply