- Take ownership of key company metrics assigned to him/her such as Retention, Activation, Growth, etc.
- Regularly interact with customers, customer success team, and industry experts to come up with ideas to drive their metrics
- Be very proficient in studying and analyzing the usage and product data to understand customer behavior
- Work closely with the technology team to ensure their ideas are quickly tested in a production environment with frequent iterations
- Ensure successful ideas get implemented in the product in a scalable and optimized manner
- Assesses market competition by comparing the company's product competitors' products
- Work closely with the Growth Team to understand the type of customers we are targeting and their needs and behavior. If required, PM can help the growth team in fine-tuning the target market and buyer profiles
- Work closely with the Customer Success Team to ensure customer delight and success
- Identify growth hacks to exponentially increase product usage and adoption by delivering more value to customers
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