Product Manager - Digital Marketing

Opportunity to join Corporate Marketing Team.

JOB TITLE : Product Manager - Digital Marketing

DEPARTMENT : Corporate Marketing

RESPONSIBLE TO : Head - Digital Marketing

SUMMARY : Own and define the user experience for brand websites and apps to meet the web conversion targets.

INTERNAL RELATIONSHIPS

- SVP Marketing, AVP Marketing, Manager Advertising and Production, Brand Managers, Revenue Management.

EXTERNAL RELATIONSHIPS

External digital agencies and technology vendors.

KEY ACTIVITIES OUTCOMES

Web Product -

- Own the squad's goal and work with partner teams in design, technology & content teams to meet the objectives

- Strategically break down the levers of growth into different buckets and define opportunities to go after them.

- Define & prioritize the product roadmap balancing short term wins & long term value creation

- Own and manage various websites and digital products of the group

- Own and manage the digital implementation of loyalty programs, food delivery initiatives and app based initiatives

- Execute independently with high quality & a clear focus on creating impact.