Product Manager - Agri Business

Product Manager

Product Manager

Experience : 7-10 Years

Base Location : Coimbatore.

Coverage : Raigad.

Note : Candidates should have core experience in Maize.

Job Description :

- Core Experience in Budgeting for Product promotion/ Marketing communication material of Maize.

- Manage the product range within each respective geographical location collaboration with the sales and developments in terms of market positioning and new product launches.

- Coordinate research and development activities of new varieties in collaboration with research, supply chain, logistics, development and sales department as well as internal and external distribution channels.

- Provide support to the local sales and development teams, in particular during new product launches the necessary technical expertise to enable them to sell the product.

- Sales data analysis collected from various sources and prepare standard reports like sales forecast, sales tracking, market analysis etc.

- Product management Define and execute everything related to the strategy and implementation for brand positioning in the market.

- Responsible for reviewing product data to ensure that the field force is kept up to date on new developments regarding the companies or competitors' products.

- Define, develop and implement strategies and tactics to achieve sales volume and profitability expected, careful positioning and brand equity.

- Researching and evaluating new product opportunities, demand for potential products and customer needs and insights.

- Market intelligence- be the expert on your buyers, how they buy and their buying criteria, be the expert on your competition and it marketing strategies

- Work towards realization of NRV of the product.

- Sales training need analysis, content development and its execution.

- Market development activities.

Desired Candidate Profile Education Qualification :

- Master of Business Administration / Post Graduate Diploma in Management - Agri Business Management.

- Bachelor of Science - Agriculture.