Product Category Manager - FMCD/F&B

Product Category Manager -- MNC Durable Major

Product / Category Management :

- Identifying market requirements & maintaining full ownership of taking product through various lifecycles of product management including feasibility, development, integration, testing & delivery.

- Framing strategies for establishing greater awareness about the products.

- Building brand focus in conjunction with operational requirements; utilizing market feedback & personal network to develop marketing intelligence for positioning the products.

- Implementing pre/post launch sales promotional activities for brand building & market development.

- New Product Development:

- Coordinating with R&D Department for the development of new products for the Indian Consumers.

- Reviewing and analysing the competitive products to pick the benchmark.

- Conceptualising and suggesting innovative ideas on product development.

- Managing various activities like Formulation, Pricing, Packaging, Forecast, Launch, Analysis, etc.

- Organizing in-house research and market research along with stability test & efficacy test in coordination with the Operations Department.

FROM : DURABLE / LIFESTYLE / CONSUMER ELECTRONIC / APPLIANCE / BEVERAGE

BATCH : 2009 / 2010 ONLY

INTERESTED CANDIDATES CAN APPLY AT : narayan.panindia@gmail.com

NARAYAN IYER ( 09819147645 )
PAN India Recruiters
Mumbai