Position Responsibilities :
- Define and build dashboard metrics that measure consumer engagement and other properties, site and app performance.
- Subject matter expert for Google Analytics, Firebase Analytics and Google Data Studio, including QA of Google and Firebase Analytics tracking implementations.
- Proactively monitor consumer behavior on our properties and partnerships to identify potential issues, determine root causes and resolve.
- Evangelize a measurement culture and contribute to analytics documentation (e.g., data dictionary, variable map) using knowledge management tools (e.g., Confluence, Wiki) to provide a reference repository for the organization.
- Design and measurement for in-market A/B and multi-variate tests.
- Collaborate with product and marketing managers on ad hoc analyses.
- Deliver effective presentations of findings and recommendations to multiple levels of stakeholders, creating visual displays of quantitative information.
- Develop and automate reports, iteratively build and prototype dashboards to provide insights at scale, solving for business priorities.
Position Qualifications :
- Ability to grasp complex concepts and develop clear, concise, synthesized recommendations backed by data and analyses.
- Fluency with Google Analytics, Google Data Studio or Firebase Analytics
- Fluency with SQL and relational data
- BS in engineering, economics, statistics, MIS, business, or marketing with strong academic record; Masters preferred.
- Experience in designing, executing and measuring A/B tests for optimization models
- Exceptional collaborative, communication and presentation skills with the ability to work well across the organization driving overall shareholder value
- Strong initiative, high energy, hands-on and impeccable integrity
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