Pocket FM - Growth Lead - Remarketing - IIT + IIM

- Pocket FM is a leading audio streaming platform where users can listen to audio content across formats like audio series, audiobooks and podcasts.

- We are pioneering audio entertainment globally with a vision to build the largest audio OTT platform.

- With over 100k+ hours of content and 200k+ creators, we have one of the largest repositories of audio content.

- Our mission is to give voice to stories from all around the world.

- Pocket FM has grown to 15 million MAL (monthly active listeners), spending an average of over 100 minutes every day.

- We are a Series C funded start-up backed by some of the marquee investors like Naver, Goodwater Capital, Lightspeed, Tanglin Venture Partners and others.

- All our decisions are data backed, and we have huge analytics pipelines to measure and understand user behavior.

- If scale is something that excites you, and want to work in a fast paced startup, reach out to us.

Responsibilities.

- Lead user acquisition for one of the biggest genres on the Pocket FM platform.

- Leading and building a high-performing team to create and implement strategic re-marketing initiatives.

- Creating and implementing the growth plan in line with overall business objectives while striking a balance between longer-term strategic brand-building activities, mid-term scaling and team expansion, as well as quick wins to achieve targets.

- Ideate, test and scale re-marketing engine.

- Drive marketing decisions through quantitative results and AB testing, and qualitative research and customer insights.

- Collaborate with internal teams like creative, product, tech and more, to drive growth.

Qualifications.

- 8+ years of experience.

- IIT+IIM Passout.