Pinkvilla - Manager - Search Engine Optimization

Responsibilities

- Will work as intersection between Product Development, Marketing and Editorial teams.

- Will be responsible of user acquisition from different channels and retention.

- Closey working with Engineering, design, product, ad operations and marketing teams for audience growth initiatives.

- Responsible for all new initiatives and product wireframes of the organization.

- Strong analytical skills for website optimization along with Google products like Analytics and Adwords.

- Good understanding of analytical industry standards like comScore and SimilarWeb.

- Well versed with News and Media SEO standards - A person from News Organization would be preferred.

- Should understand editorial requirements before, during and after the events to milk it at maximum level.

- Good Analytical skills with better understanding of datasets.

- Should be aware of functionalities of Mobile web, AMP and Insta Articles.

- Google Certified Professional along with social channel acquisition would be preferred.

- Should have background of successful website migrations without any SEO value loss.

- Should able to perform under pressure and available on big event days.

- Good verbal and written communication skills.

Education Qualification: Technical Background [MCA/B.Tech/MBA (IT)]