PinkMan - Social Media Marketing

Roles & Responsibilities :

- Plan and execute Social Media Initiatives.

- Initiating and executing Digital Advertising Campaigns.

- Procuring, managing and reach - out to various database.

- Initiation and execution of marketing plans across different mediums.

- Utilize strong analytical ability to evaluate end - to - end customer experience across multiple channels and customer touch points.

- Measure and report performance of all Digital Marketing Campaigns, and asses against goals (ROI & KPI's).

- Evaluate emerging technologies and evaluate its incorporation in the marketing plans.

- Work cross - functionally with the Client Servicing Team and Customer Experience Team to identify opportunities for growth.

- Undertaking online PR Initiatives.

Qualifications & Experience :

- Bachelors / Masters Degree in Marketing or Business.

- 1 to 3 Years of experience in the field of Digital Marketing.

- Experience with Social media marketing is preferred.

- Strong analytical and data - driven thinking.

- Highly creative with a strong eye for detail.

- Up - to - date with the latest trends and best practices in online marketing and measurement.

- Proficiency in Microsoft Office tools (PowerPoint, Word, and Excel)

Behavioral & Personal Characteristics :

- Relationship building & influencing.

- Strong Communication skills.

- Self motivated & goal oriented.

- Out of the box thinker.