Posted By

Job Views:  
67
Applications:  21
Recruiter Actions:  3

Job Code

988927

Performance Marketing Manager - Paid Media - BFS

6 - 12 Years.Bangalore
Posted 3 years ago
Posted 3 years ago

About Role :


- Facebook/Instagram Installs - Driving scale and optimisation on Facebook and Instagram install campaigns


- Google UAC - Driving scale and optimisation on installs from Google platforms


- Planning & Execution - Monthly planning of installs, acquisitions and execution across platforms. Primary ownership of plan vs achievement on spends, scale and quality


- Growth - Growth hacking and finding new avenues, initiatives to drive acquisitions through the funnel


- AB Testing & Experimentation- Data-driven experimentation of concepts, campaigns, campaign structure, platforms, commercial models to drive metrics


- Reporting & Ops - Building an internal reporting system to publish data, validate partner claims and handle financial processes for smooth operations


- Thought Leadership - Being an internal leader of installs and acquisitions best practices. Contribute to building the strategy for performance marketing and growth, with a focus on data and platform-user understanding


- You are an independent thinker who loves developing relationships, driving results and has a strong execution focus. 


- You have experience managing installs and acquisition channels and have a strong bias for getting things done.


- You have hand-on experience on Facebook and Google Platforms


Requirements :


- 6+ years of experience in performance marketing, at an agency or brand


- You are data-driven and have a proven record of driving growth 


- You have used your analytical skills and in-depth knowledge of the platforms to contribute directly to the growth of the company/client


- You write good English, and can proof check 


- Excellent written communication skills


- You're a do-er - A self-starter who is able to iterate quickly and work well with a team.


- With excellent organizational and time management skills.


- You're looking for a start-up experience 


- You enjoy creating structure out of chaos. 


- You give attention to detail and are able to prioritize. 


- You see yourself jumping in, trying new things, getting your hands dirty. And most of all - you're looking to be part of the journey to build an amazing brand & product.

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Posted By

Job Views:  
67
Applications:  21
Recruiter Actions:  3

Job Code

988927

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