Paytm - Marketing Manager

Paytm was incubated in One97 with a rather simple, singular pursuit: To offer a simple, fast and enjoyable experience for online recharges and payments.

We introduced an all new Paytm Shopping app early this year with a revolutionary concept to bargain for a deal before you buy. With an eye to change the game in mobile commerce in India, the app features shopping in various categories including Men, Women, Kids fashion and Home furnishing along with Mobile & DTH recharge options, which were already available on Paytm.

The app is now available on the Apple iTunes App Store and Google Play store. The new Paytm app will be available to all 6 Million Paytm mobile app users soon!

At Paytm, we strive to maintain an open culture where everyone is a hands-on contributor and feels comfortable sharing ideas and opinions. Our Team sweats each detail of a new feature, obsesses about every nook and cranny of our web pages and apps.

Team Paytm is passionate from the inception of an idea to its final delivery and that’s probably our secret to providing our customers with a user experience that’s nothing short of awesome!

Scope of Work:

App Marketing, SEM, Email Marketing, SEO & Social Media Marketing

Product: PaywithPaytm

- As a marketing manager of the paywithpaytm product, you will be in charge of ATL & BTL activities for this platform with a major focus on internet & app marketing.

- You will be working with all the stakeholders to figure out the goals & execute them to achieve the highest ROI for this platform.

Responsibilities, Experience & Skills:

- Define the right marketing goals & measurement metrics

- Should be able to create campaigns across all internet marketing platforms

- 3-5 years years of mobile & digital marketing experience

- Experience in analytics, ab/multivariate testing, push notifications

- Highly analytical, data driven & results oriented

- Core marketing concepts & preferably MBA from a premier B School

- Prior background in Internet or Mobile marketing is preferred

- Ability to think creatively and communicate strategically with a variety of people

- Deep passion for empowering creators

Please send across your updated CV along with the following details:

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