Paytm - General Manager - Growth Management

About Us: Paytm is India's leading financial services company that offers full-stack payments & financial solutions to consumers, offline merchants and online platforms. The company is on a mission to bring half a billion Indians into the mainstream economy through payments, commerce, banking, investments, and financial services. Its investors include Softbank, Ant Financial, AGH Holdings, SAIF Partners, Berkshire Hathaway, T Rowe Price, and Discovery Capital.

About the team: PPBL

Paytm Payments Bank is India's mobile-first bank with zero balance-zero digital transaction charge accounts. Owned and governed solely by Indians, Paytm Payments Bank was launched on May 23, 2017. Paytm Payments Bank is building India's first world class digital bank with a mission and commitment to serve to all underbanked and underserved indians. We will bring half-a-billion Indians to mainstream economy.

About the Role:

We are looking for a Growth Marketing Leaders for accelerating the core growth metrics and user numbers. If you are passionate about mobile and web apps with a penchant towards marketing campaigns, love extreme attention to content & design detail and care about how your work impacts millions of users daily, we want you!

Expectations/Requirements:

- Drive and execute growth & marketing campaigns, focused on key metrics: users/investors/transactions for that business line

- Deploy successful marketing campaigns and take ownership right from ideation to implementation:

- Should be responsible for driving the User Growth, Revenue Growth, Retention, and Engagement of the Platform on a day-to-day basis

- Segment customer base on various transactional/behavioral features & design effective 'reach out' programs for them in the form of these marketing campaigns

- Manage end to end consumer lifecycle management for the business vertical

- Monitor customer funnel & identify new levers of growth and apply them to the business

- Suggest new features/product innovations whenever necessary basis understanding of consumer behaviour.

Superpowers/ Skills that will help you succeed in this role:

- Bachelor's/PG degree in engineering or related field from reputed colleges.

- Should have relevant experience in Banking/NBFC Industry.

- Must be data driven with strong problem solving and analytical skills.

- High degree of ownership in taking things to completion.

- Ability to multitask and work on diverse range of requirements.

- Excellent communication skills with ability to handle complex negotiations.

- Prior experience in e-commerce industry is a plus

Compensation:

- If you are the right fit, we believe in creating wealth for you

- With enviable 500 mn+ registered users, 21 mn+ merchants and depth of data in our ecosystem, we are in a unique position to democratize credit for deserving consumers & merchants - and we are committed to it. India's largest digital lending story is brewing here. It's your opportunity to be a part of the story!