Payment Product Manager - IT

You will be responsible for the following :

- Define & execute the strategy to enable recurring payments in a seamless way with high success rate

- Work & build relationships with the issuers, payment gateways & other partners in the payment ecosystem

- Identify opportunities & add new payment methods

- Improve success rates for existing payment methods

- Develop a promotion engine that allows us to use the right incentive at the right time for increasing conversion

- Establish positioning, identify target audiences, and develop marketing plans with specific

- objectives across different channels and segments

- Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration

- Developing rich marketing content to build awareness of the product

- Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies

- Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics

- Partner with email, performance marketing and web teams to design, test and evolve lead nurturing tactics.

- Keep abreast of trends and changes in the business world