Partnership Manager - B2B - Holidays

Partnership Manager - B2B - Holidays

Key role: Alliance Acquisition Strategy

Build associations with corporates, PSUs, financial institutions, Retail, Consumer Durables, E-commerce players & more for Lead generation and Sales. Team management for Tie Up and Consented Lead generation.

Brief Role Description:

- Create Strategy at cohort / Industry level for targeting B2B partnership (BFSI, IT-ITES, Manufacturing , Logistics , Retail)

- Design framework for execution of alliance acquisition at Branch level

- Creation of Funnel by doing Hunting and Farming of customers

- Signing Branch / Regional alliances with corporates, PSUs, retail, financial institutions, E-commerce players etc.

- Design and evaluate BTL/Field marketing/promotions/brand activation for lead generation.

- Focus on alliances that contribute solicited / Consented leads of partner customer base such as Banks, Loyalty Programs, Premium base

- Design special offers from Club Mahindra for alliance and partner customer base

- Ensure smooth functioning and relationships with partners (Barters) by coordinating internally for their needs

- Set benchmarks in process compliance for Lead to sale

- Ensure closure of Agreement / Contracts with clients / partners

- Maintain Dashboarding of Funnel and do funnel management for Individual and branch Targets