Posted By
Posted in
Sales & Marketing
Job Code
1425481
Specialist - Channel Marketing
Job Responsibilities:
- Develop and execute end-to-end email marketing, App push, WhatsApp, sms campaigns, including planning, content creation, testing, deployment, and analysis.
- Manage and optimize our CRM system to ensure accurate customer data, segmentation, and targeting for personalized communication.
- Design and implement customer journeys and automated workflows to nurture leads and conversions and enhance customer retention.
- Collaborate with cross-functional teams to align email, web push, WhatsApp, SMS and app push marketing strategies with overall marketing objectives.
- Conduct A/B testing for email and app push campaigns to optimize performance and ensure continuous improvement.
- Monitor and analyze key performance metrics, providing insights and recommendations for enhancing campaign effectiveness.
- Stay updated on industry best practices, trends, and technologies CRM.
- Collaborate with the design team to create visually appealing and effective email templates.
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Posted By
Posted in
Sales & Marketing
Job Code
1425481
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