OYO Rooms - Revenue Head

Position: Revenue Head

Reporting Manager: Hub Head

Location:

Job Description:-

Revenue Head will own the revenue for the complete hub and will be instrumental in driving occupancy and ARR through various levers.

Role would require the following:

Problem Solving:

- Owning a portfolio of hotels and understanding the root cause of low revenue at the hotel - Revenue Score, Walk-In, OTA, MM, App conversion metrics, Pricing, etc.

- Design processes and solutions to improve overall revenue

- Use Data Science and solid first principles to understand the root cause

Revenue Score Improvement:

- Understanding the gaps in revenue score and working on levers of improvement - Restrictions, image score, 3C, Floor pricing

- Working along with the Operations, BD team and Owner to resolve root problems and improve conversion metrics at the hotel

Channel Improvement and Utilization :

- OTA - Work along with the central team and field team to improve OTA performance - listing, pricing, content, reviews and campaigns

- Walk-In - Drive better walk-in performance and adoption, increased walk-in recording, reduction in no-shows. Will also work with Revenue Assurance and OFC team to resolve suspicious cases. Additionally, will work with the central and hub teams to conceptualize and implement technology solutions

- Micro-Market - Matchmaking the MM demand with correct hotels - organize events, conduct show around, and work with the central team to optimize MM incentive. Identify and migrate hotel personal leads, owner demand to OYO network

Hyper-local revenue optimization :

- Peak Pricing - Understand the local peaks - marriages, local festivals, social gatherings, sports events and give the inputs on price accordingly in advance

- Hyper Local Marketing - Organize local neighborhood campaigns, social events, nurture hotel sales and hyper local network for better demand generation

Stakeholder Management :

- Collaborating extensively with all internal stakeholder - Hub Heads, Ops Heads, AGMs, BD Heads, BDMs to work on revenue improvement projects at hotel

- Working with central teams to work enhancing the revenue - Pricing, OTA, Walk-In, MM Team.

- Working along with the owners to understand and resolve the problems.

Skills Needed:

- Fluent communication - both verbal and written, and ability to manage situations

- Data Orientation: Sound understanding of numbers and data and should be able to identify trends, patterns, outliers and deep dive into core issues. Knowledge of R and SQL is a plus

- Demonstrates high ethical values

- Ability to work under tight deadlines and handle pressure

Eligibility: :

- Minimum 6 months of tenure in current profile at OYO.

- Should be appraised Meet Expectations or Exceeded Expectations in the last Appraisal Cycle.

Band: 4A - 4B