Oyo Rooms is seeking a highly motivated individual, with an entrepreneurial mindset, to join the team in the position of the CRM Manager who will develop best-in-class CRM strategies and initiatives focused on maximizing user engagement, retention, and revenue generation. They will be responsible for designing both Engagement and Retention programs with input from internal stakeholders and agencies. They will lead all ongoing Engagement and Retention activity to develop, launch, refine, and scale CRM programs & activities across all customer touch points.  Specific Duties/Responsibilities   Design, develop, and manage innovative customer engagement, retention, and loyalty programs from concept creation to launch and optimization across all customer touch points. Outreach channels include email, SMS, push notifications, web and mobile  Partner with the Business Intelligence teams to glean insights from research and analytics for application to CRM program. Analyze and report program results across key metrics, turning analysis into insights for customer program enhancements & refinements  Get stakeholders engaged in developing overall e-mail and customer relationship strategies for each stage of the users lifecycle  Manage email lists and databases, develop critical segmentation strategies  Harder, better, faster, stronger: optimize results through continuous testing & data analysis  Show off your success in regular reports to management  Keep us legal! (CAN-SPAM, Do Not Mail/ Call, etc.)  Skills/Experience Requirements  Experience with various marketing channels (email, SMS, mobile, push notifications); mobile experience preferred  Have exceptional writing and communication skills  Be able to analyze data, identify key insights, and communicate those insights succinctly  Bring a strong track record of translating market and customer insight into action plans  Know the various aspects of database marketing like the back of your hand  Education/Other Pre-Requisites  Proven track-record in achieving the target in previous firms  Have 3-5 years of experience managing email marketing campaigns, customer acquisition, lifestyle optimization, etc.

Delhi NCR

OYO Rooms - Manager - Customer Retention & CRM 

OYO Rooms - Manager - Customer Retention & CRM  ,Job Description for OYO Rooms - Manager - Customer Retention & CRM  in Oyo Rooms in  Delhi NCR for (2-5) years of experience. Apply Now!

Job Description for OYO Rooms - Manager - Customer Retention & CRM  in Oyo Rooms in  Delhi NCR for (2-5) years of experience. Apply Now!