Online Marketplace Manager

About the job:

- We are seeking an experienced Online Marketplace Manager to manage and optimize our online advertising campaigns and product listings.

- The ideal candidate will have a strong background in managing PPC, display, and brand ad campaigns, with a proven track record of achieving sales and ROAS goals.

- A solid understanding of Amazon Ads is essential for this role.

- We are primarily looking out for candidates who have core experience with Amazon Ads

Key Responsibilities:

Campaign Management:

- Set up, manage, and optimize sponsored ad, display ad, and brand ad campaigns across various platforms.

- Develop and implement strategies to enhance ad performance and achieve desired results.

Marketplace Management:

- Oversee listing and catalog management on online marketplaces, ensuring product pages are optimized for visibility and conversion.

- Regularly update and improve product listings to align with marketplace best practices.

Stock Analysis:

- Analyze ageing stock and develop strategies for liquidation on online platforms to minimize losses and free up inventory space.

Customer Interaction:

- Monitor and manage customer reviews and complaints, responding promptly to enhance customer satisfaction and maintain brand reputation.

- Implement strategies to improve positive feedback and ratings for product listings.

Performance Tracking:

- Achieve monthly and quarterly sales targets and Return on Ad Spend (ROAS) goals.

- Regularly review and report on campaign performance, providing actionable insights and recommendations.

Required Skills and Qualifications:

Experience:

- 3-5 years of experience in e-commerce, with a focus on handling PPC ads.

- Proven expertise in Amazon Ads is required.

Technical Skills:

- Strong proficiency in PPC advertising.

- Highly proficient in Microsoft Excel, with strong analytical capabilities.

- Excellent writing and communication skills.

Education:

- Graduate or Postgraduate degree, preferably with an engineering background or equivalent relevant experience.

Attributes:

- Strong logical skills, analytical mindset, business acumen, and creative thinking