Posted By
Posted in
Sales & Marketing
Job Code
164715
Discipline - Marketing
Subsector - Online Marketing / Web Strategy
Location - Delhi NCR
About our Client - Our client is a leading global organization based in Australia and its core business line includes student placement to overseas institutions across the globe. The organization leads the world in assisting international students find the right overseas study option. Today over 225 leading universities across 5 English speaking destinations are its key clients and it also manages and co-owns the IELTS test. Over 6000 universities, education providers, government and professional bodies rely upon IELTS to assess an individual's English language proficiency for the purpose of study, migration and professional practice.
Job Description - Reporting to Head:
- Digital Marketing, you will be responsible for:
- Managing digital marketing activities for the assigned countries to grow the brand's digital presence.
- Aligning to country business plans and drive digital marketing budgets
- Devising strategies to drive website traffic & growth in lead numbers
- Utilizing range of techniques like SEM, SEO, Display ads, e-mail marketing, social media etc.
- Continuously tracking the performance, assessing against goals and making improvements to the website
- Running successful campaigns to support the brand's events in assigned countries
- Conducting research, identifying and implementing new opportunities
- Managing the digital agency
The Successful Candidate - You will be a Post Graduate with minimum 5 years of experience in Digital marketing. You will be hands-on with tools like SEM/SEO/Face book Ads/CPL model and several other web analytical tools. Furthermore, you should have good understanding of web optimization techniques and basic tracking technologies. A strong, ethical leader who acts with integrity and in the best interests of the business and respects diversity in employees. Good verbal and written communication skills, ability & willingness to learn, self motivated and be able to read, analyse and interpret information effectively would be highly desirable.
What's on Offer - Excellent Opportunity to work with an organization that strives to continuously develop dynamic and inclusive work place environment. They encourage and celebrate cultural differences and views and provide opportunities for personal, professional and career development.
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Posted By
Posted in
Sales & Marketing
Job Code
164715