Online/Digital Marketing - Web Analytics

Responsibilities :

- Perform analysis on website traffic & conversions, identify important funnel, generate actionable insights and provide recommendations for improvement.

- Define and track relevant conversion metrics for on-line marketing campaigns, Should be able to analyze the effect of campaigns, pre-post analysis, test vs. control group analysis.

- Monitor, analyze, summarize and report online product campaign delivery & performance metrics on weekly basis for both individual campaigns and in aggregate

- Work in collaboration with Web Analytics teams to ensure all online and email campaigns are tracked comprehensive and accurate metrics.

Skills & Qualifications :

- Min 6 yrs of experience in Online Marketing.

- Expert knowledge of Google Analytics and other online web analytics tools a must.

- Should be familiar with ecommerce business and ecommerce metrics : conversions, listings, sell through, buying funnels etc.

To know more about the role connect with me on 8105288298/080-45179905