Omnirio - Growth Marketing Manager

What we do:

Our mission is simple, we are disrupting the massive USD 25 Trillion global retail industry by making best in class eCommerce technology accessible to the SMBs and enterprises alike allowing them to provide the best in class customer experience to their customers at par with Amazon and leading eCommerce players in the world. We see the future of retail as omnichannel in nature and retail stores and nano fulfillment centers spread across our cities to drive deliveries in 30 minutes on demand, we are on the mission to make it a reality.

Headquartered in Singapore, we have a presence in the South East Asian region with business and technology offices in Manila and Pune respectively. We serve some of the biggest customers in Singapore and Philippines like Gap, Banana Republic, Hao Mart, Lacoste, Jockey, NewEra and many more. We aim to help more than 1,000,000 businesses become omnichannel and customer centric through our platform.

What you'll do:

- Develop strategic acquisition and retention marketing plans to drive growth and maximize immediate and long-term ROI

- Lead campaigns end-to-end from conception to defining objectives, execution, tracking, and reporting

- Day-to-day management of online and offline campaigns across channels including (but not limited to): paid social, paid search, content, organic, referral, email, direct mail, podcasts, affiliate, and video

- Continuously test and optimize new channels, audiences, bidding strategies, visual creative, and copy

- Lead overall site conversion rate optimization and develop and optimize landing page strategy

- Monitor, analyze, and report on KPIs to ensure marketing initiatives are driving profitable acquisition Use web analytics and business intelligence tools such as Google Analytics and internal dashboards to better understand our customers and exploit those insights in marketing campaigns

- Champion metrics-driven analysis and decision-making throughout the organization

- Think strategically, analytically, and creatively about new ways to reach customers and increase relevance

What You Need to Get the Job Done (Minimum Qualifications)

- 4-8 years of direct, growth-focused experience in digital marketing, B2B SaaS and startup experience preferred

- Experience building a comprehensive digital marketing strategy from the ground up

- Proven success managing online marketing programs with CPC, CPA, and CPM cost models on Google, Facebook, Instagram, and content sites

- Thorough understanding of various online and offline marketing funnels

- Very data driven and should be curious about and tell stories using data

- Sensitivity to potential trade-offs between performance and branding

- Experience managing organic acquisition, including SEO and CRO

- Strong sense of ownership and determination to get things done

- Humility and eagerness to learn and grow

- Elevated aesthetic and quality standards in line with our brand vision



What Will Make Us REALLY Love you (Preferred Qualifications)

- Have experience of working in a startup environment.

- You can show that you'd be an excellent communicator with other developers.

- We can see that you have a customer centric mindset.

- Real-world examples of demonstrated technical leadership.

- Experience in developing Software as a Service (fast release cycles that still support an existing userbase).

What You'll Love About Us

- Open Culture: A culture without red tapes, and a flat hierarchy are what we pride ourselves on, and we can guarantee that for you as well.

- Growth Opportunities: We have doubled the size of our customer base and team in the last 3 months, if you want to rapidly scale in your career this is the place to be!

- Great Salaries: We offer the most competitive salaries in the market.

- Flexible working hours: We know that different people have different productive hours so we dont bother employees with strict work timings.

- World Class Team: We are a team built of achievers, right from top tech talent to top business leaders, you will be in good company.

Fun at Work: We are a young and ambitious team and we like to keep the fun live. It might be a cliche but we do work hard and party even harder!