NxtWave - Growth Manager

About NxtWave:

NxtWave is one of India's fastest-growing Ed-Tech startups. NxtWave is revolutionizing the 21st-century job market by transforming youth into highly skilled tech professionals irrespective of their educational background with its CCBP 4.0 programs.

NxtWave is founded by Rahul Attuluri (Ex Amazon, IIIT Hyderabad), Sashank Reddy (IIT Bombay) and Anupam Pedarla (IIT Kharagpur). The startup is backed by Orios Ventures, Better Capital and marquee angels, including founders of some of India's unicorns.

NxtWave is an official partner for NSDC, under the Ministry of Skill Development & Entrepreneurship, Govt. of India, and recognized by NASSCOM, Ministry of Commerce and Industry, Govt. of India, and Startup India. The startup has received accolades as 'The Greatest Brand in Education' in a research-based listing by URS Media, a leading international media house.

By offering vernacular content and interactive learning, NxtWave is breaking the entry barrier for learning tech skills. Learning in their mother tongue helps learners achieve higher comprehension, deeper attention, longer retention, and greater outcomes.

NxtWave now has paid subscribers from 450+ districts across India. In just 2 years, CCBP 4.0 learners have been hired by 1000+ companies including Google, Amazon, Nvidia, Goldman Sachs, Oracle, Deloitte, and more.

Scale at which we operate on tech level (as on July'22)

50 Cr+ learning minutes spent

12 Cr+ Code Runs

2Bn.+ API Requests Handled by our servers

Know more about NxtWave: https://www.ccbp.in

Read more about us in the news - Economic Times | The Hindu | Yourstory | VCCircle

About Role

We are looking for a Growth manager to define, coordinate and execute the company's growth plan and be responsible for optimizing the revenue funnel by closely working with the sales team.

Roles and Responsibilities -

- Devise innovative growth strategies, by developing a deep understanding of our target consumers

- Have a deep understanding of pre-sales channels and driving top of the funnel.

- Identify new growth opportunities in existing sales channels and identify new sales channels (explore new avenues/growth hacks) to acquire new and engaged users.

- Collaborate with channel-specific teammates (content, creative etc.) to identify areas for growth.

- Drive continuous improvement and optimization through experiments, continuous A/B testing and generating hypotheses.

- Curate insights from digital marketing channels like FB and Google Ads Manager, Google Analytics, to map customer journeys and buyer segments.

- Create a performance metrics framework to set and evaluate goals for every campaign, look at the data daily to identify any problem areas and be proactive in problem solving.

- Understand and optimize on the CRM funnel to improve SMS, Email campaigns performance to improve overall conversion funnel.

Requirements:

- Minimum of 1 year work experience as a Growth Manager or related roles

- Previous experience in Affiliate/Influencer Marketing, ATL & BTL will be an added advantage.

- A combination of analytical and creative thinking, with excellent attention to detail and good business judgment.

- Can envision and come up with longer-term sales strategies

- Can carry out market research/customer calls to understand the user profiling and run targeted marketing campaigns

- Use a data-driven approach to manage campaigns and derive insights on strategy and performance

- Passion & hustle to take on & solve problems individually and within cross-functional teams.

- Strong verbal and written communication skills and collaborative working style

Work Location: Hyderabad

Compensation: 12 - 20 LPA