NoBroker - Manager - Brand Partnership & Alliances

Job Description:

- The Manager of Brand Partnership & Alliances role encompasses two key areas of responsibility: day-to-day work and relationship management.

Key Responsibilities:

- Identify potential brands and companies based on market trends, industry knowledge, and current advertisers.

- Translate brand elements into comprehensive plans and actionable go-to-market strategies.

- Reach out and establish connections with identified brands and companies.

- Analyze clients' businesses to identify marketing challenges and gather detailed campaign briefs.

- Design advertising campaigns based on client briefs and secure approval for execution.

- Monitor market trends, research consumer markets, and assess competitors' activities.

- Collaborate with internal teams to ensure campaigns are executed as promised.

- Maintain smooth communication with clients regarding ongoing campaigns.

- Ensure that monthly and yearly revenue goals are met.

- Prepare and submit daily task reports.

- Balance time between answering emails/calls and campaign execution and planning.

- Oversee new and ongoing marketing and advertising activities.

- Measure and report the performance of all marketing campaigns, assessing ROI and KPIs.

- Develop strong business relationships with clients.

- Create culture of high performance and innovation within the team.

Experience and Skills Required:

- To be successful in this role, you'll need to have the following skills and experience:

Experience:

- Minimum of 2 years of proven experience as a Brand Manager or Associate Brand Manager.

Strategic Development:

- Ability to develop brand and marketing strategies and effectively communicate recommendations to executives.

Target Audience Identification:

- Experience in identifying target audiences and devising effective marketing campaigns.

Marketing Mix Understanding:

- Excellent understanding of the full marketing mix.

Analytical Skills:

- Strong analytical skills combined with a creative mindset.

Data-Driven Thinking:

- Proficient in data-driven thinking and comfortable working with numbers.

Communication Skills:

- Outstanding communication skills, both written and verbal.

Industry Awareness:

- Up-to-date with the latest trends and best practices in marketing.

Educational Background:

- Master's Degree in marketing or a related field