NIIT - Demand Generation Role

About NIIT Ltd.

NIIT is a leading Skills and Talent Development Corporation that is building a manpower pool for global industry requirements. NIIT's Career Education Business delivers a diverse range of learning and talent development programs to millions of individual and corporate learners in areas including Banking, Finance & Insurance, Retail Sales Enablement, Management Education, Multi-Sectorial Vocational Skills, Digital Media Marketing, and programs in digital transformation technologies. This focuses on providing employability skills to learners along with value-added courses.

Responsibilities

1. Mapping and articulating Industry landscape , sector and customer segments, behavior's , opportunities and mining potential business development opportunities.

2. End-to-end ownership of prospecting and setting pitch meetings.

3. Demonstrating credibility and building great brand impression in the opening pitch meetings.

4. Articulating customer need and building solution to address the potential opportunity.

5. Prepare detailed scope documents for various stages covering overall engagements, statement of work and other relevant details;

6. Close the feedback loop by providing product team with inputs to influence product roadmap as received from the market;

7. Ability to understand RFP - Technology requirements and write compelling storyline for readers;

8. Liaising with various teams and departments and collate information in a timely manner;

9. Coordination between Sales and other internal teams;

10. Create high quality visual pitch decks.

Requirements-

1. Good in content writing, pitch deck preparation and articulation skills ;

2. Good presentation skills, well versed with digital skills to prepare proposals, case studies, marketing collateral etc;

3. Self-confident, resourceful, highly competitive and be a team player ;

4. 4-6 years professional, full-time experience at a brand, B2B company, or agency;

5. Should be a creative thinker, generate ideas on marketing campaigns;

6. MBA

7. Familiar with Digital Marketing is a plus;

8. Experience in Market Research / Market Intelligence;

9. Ensure adherence to timelines, multi-task and prioritize under pressure for all the deliverables;

10. Photoshop and visual skills and various tools for Art work;

11. Aptitude to self-learn, highly motivated and ability to adapt to a complex situation.