Nexzu Mobility - Head - Marketing

Marketing Head Position Job Description

Position: Marketing Head.

Location: Mumbai/Pune.

Experience Required: 8+ Years.

Required Knowledge, Skills, and Abilities:

- Marketing Leadership: Proven experience in leading marketing operations, brand strategy, and revenue-driven campaigns in a fast-evolving industry.

- Industry Expertise: Strong understanding of electric mobility, automotive, or transportation sectors, with a focus on electric cycles and cargo solutions.

- Digital & AI-Driven Marketing: Expertise in AI-driven marketing tools, digital campaigns, automation, and data analytics for customer engagement and lead generation.

- Market Analysis & Strategy: Deep knowledge of market trends, competitive landscape, and customer preferences in sustainable mobility and EV sectors.

- Brand Development: Experience in building strong brand positioning, storytelling, and customer engagement strategies to enhance market presence.

- Communication & Negotiation: Excellent communication, negotiation, and presentation skills to engage with stakeholders, media, and industry leaders.

- Data-Driven Decision Making: Ability to leverage analytics tools, CRM insights, and marketing performance metrics for strategic planning.

- Global Market Expansion: Understanding of global branding, export marketing, and regulatory frameworks in the electric mobility industry.

- Innovation & Growth Mindset: Ability to implement new-age marketing techniques, emerging technologies, and creative approaches to drive business growth.

Qualifications:

- Bachelor's degree in Marketing, Business Administration, or a related field (Masters/MBA preferred).

- Minimum 8+ years of experience in strategic marketing leadership, with at least 5 years in the electric mobility or automotive sector.

- Hands-on experience in managing digital marketing, branding, and global market expansion.

- Proficiency in AI-based CRM systems, digital analytics, and marketing automation platforms.