Netrika - Specialist - Marketing & Sales Lead Generation

Department: Cyber Security

Location: Noida

Position Type: Full Time Travel Required No

Salary Range: Open - As per Industry

Standards

Reports to: Associate Director - Cyber Security

Job Description:

Role Summary:

- As a Lead Generation Specialist, you will play a crucial role in identifying and generating potential leads for our sales team.

- This is an excellent opportunity for freshers who are eager to start their career in marketing and sales.

- The ideal candidate will possess excellent communication skills, a knack for data analysis, and a passion for marketing.

Role and Responsibilities:

- Identify and generate new leads through various channels including social media, email campaigns, and online research.

- Develop and maintain a lead database.

- Use Excel to manage and analyze data effectively.

- Write clear and concise reports on lead generation activities.

- Assist in the creation and implementation of marketing strategies.

- Collaborate with the sales team to ensure high-quality lead handover.

- Monitor industry trends to identify potential leads and marketing opportunities.

Skills requirement:

- Excellent Communication Skills

- Proficiency in Excel

- Strong Report Writing Skills

- Basic Marketing Skills

- Exceptional Organizational and Time Management Skills

- Basic Knowledge of Marketing Tools (e.g, Apollo.io, LinkedIn Sales Navigator)

- Knowledge of Researching Industry-Based Clients

- Experience with Lead Evaluation

- Data Research Skills

- Understanding of Email Marketing

- Data Analysis Skills

- Basic Knowledge of CRM Tools in Marketing

Qualification Required:

- Bachelor/masters degree in marketing, Business Administration, or a related field.

Preferred Skills:

- Strong analytical and problem-solving skills.

- Ability to work independently and as part of a team.

- High level of attention to detail and accuracy.

- Enthusiastic and self-motivated with a desire to learn and grow in the marketing field