National Sales Manager - GT Sales - FMCG

We are hiring for a new edge company into FMCG business.

It's a Mumbai, HQ based role for General Trade (Channel Sales).

It's a large people management role and this position reports into Sales Director who intern reports into CEO / Cofounder.

Working experience into South Territory is a Must

Candidate Must have worked as ASM or ZSM in any of the states of South - Karnataka, Tamil Nadu, Telangana, Andhra Pradesh or Kerala.

Candidate with NON-South territory working exposure would not be qualified to call for the interview.

Position - National Sales Manager

Work Exp - 8 Yrs+

CTC - 60 to 80 LPA

Education - MBA

Job Profile

As a National Sales Manager (NSM), you will be responsible for driving sales, overseeing collections, acquiring new customers, developing markets, and managing stock within your designated region. You will play a crucial role in achieving revenue targets, expanding our customer base, and ensuring the efficient distribution of products. The position requires strong leadership skills, excellent sales acumen, and a strategic approach to market development.

- Lead the general trade sales teams in translating strategy into sales business plans and go-to-market strategy within budgeted costs.

- Prepare and maintain annual sales & distribution plans to deliver budgeted revenue, Profit and Brand equity targets for the year based on category and channel.

- Enhance market penetration by setting up and managing the General trade distribution.

- Distributor and Retailer Relationship Management: Cultivate and maintain strong relationships with distributors, retailers, and other key stakeholders, ensuring alignment with our brand values and objectives.

- Market Expansion: Identify new market opportunities, channels, and potential partners within the general trade sector to increase brand presence and sales.

- Monitor sales performance, analyze trends, and identify opportunities for improvement.

- Sales Strategy Development: Develop and implement a comprehensive sales strategy to achieve revenue and market share goals within the general trade segment.

- Develop and implement sales strategies to achieve or exceed sales targets within the assigned region.

- Collaborate with distributors to strengthen relationships and drive business growth.

- Develop market entry strategies for new product launches or expansion into new territories.

Qualifications:

- A minimum of 10 years of progressive sales experience in the FMCG industry, with a focus on the general trade segment.

- Minimum 3 years working experience in any of the territories of the South Region.

- Proven track record of successfully leading sales teams and achieving revenue targets.

- Strong knowledge of the general trade distribution channels, including distributors, wholesalers, and retailers.

- Exceptional communication, negotiation, and relationship-building skills.

- Analytical mindset with the ability to interpret data and make strategic decisions.

- Self-motivated and results-oriented with a passion for the cosmetic industry