National Sales Manager - FMCG

- Handle all National Chains for MT and C&C

- Facilitate entry into all B2C & D2C chains ion India

- Develop and execute Listing of all relevant products

- Complete ownership of Model outlet program Pan India : sales performance by month , Execution of display devices , model outlet benchmarking , merchandising standards for Model outlets .

- Execute display and merchandising guidelines in every channel; develop display aids, and local vendors in regions.

- For ecommerce / quick commerce : do the relevant customized packs / promotion plans / tracking thru performance marketing metrics .

- Work out Margins & Profitability for each chain .

- Work out offers in such a manner that we optimize sales without compromising mid term profitability .

- Facilitate deliver of targeted training for front line sales team in retail channel in coordination with ASM,s.

- Conduct a minimum of 2 training programs per month

- Pilot test key in-market initiatives, analyze results and make recommendations.

- keep complete track of outlet wise business trends.

- Secure key sales information from field sales and present analysis and findings thru planned reviews to VP Sales , RSMS on monthly basis. Aid in Sales presentations , business presentations as reqd from time to time .

- Aid In new product launch plans , post launch daily and weekly tracking .

- Monthly activations : New Launches , Brand of the month , display initiatives , new o/l tracking ,

- Rolling out of Quarterly / monthly incentive programs with Guidance from Sales Head and tracking of the same by each player .

- Over head tracking of FF on a monthly basis .

- Analyze data to gauge effectiveness of key activities and promos through a pre-agreed control panel and use the analysis to fine tune future activities.

- In Future , will have to initiate & LEAD the HORECA Channel as well .

- Payout Plan and actual collation , variance from plan , head wise variance and reasons for the same .

- Tracking of weekly secondary sales by distributor , SO / TSI , ASM area against weekly targets .

- HQ based job with frequent travel to markets . Expected to travel for a 10 to 14 days in a month.