National Sales Manager - Consumer Durable

KEY QUALIFICATIONS :

- Should possess good knowledge of the distribution pattern of appliances market of the given region

- Exposure in managing Distributors & General Trade Outlets

- Exposure in executing ATL/BTL & Brand Activation Activities

- Should have excellent communication skills and knowledge of the local language is a - must.

- Must have experience in consumer Durable / Appliances / Kitchen / other Industry.

DESCRIPTION :

- Responsible for setting up and scaling up a distribution network in the region.

- Identifying and mapping potential retail outlet of product placement

- Discover distribution Gap and expand distribution coverage

- Execute distribution strategy & build brand & Market-specific BTL plans

- Tracking Overall Performance of Channels and Geography Sales Teams at /Regional & State levels

- Evolve & implement Distributors & Dealer Schemes

- Ensuring the right mix at right locations to service all geographies and channels for maximum stock coverage

- Communicate, ensure & Implement compliance on receivables & claims norms to dealers & Distributors

- Manage and monitor inventory of branch, distributor and direct dealer network

- Maintaining business relationships with trade partners to ensure continuous business growth.

COMPETENCIES :

- Meeting sales goals

- Relationship management

- Strong negotiation ability

- Results driven

- People friendly

- Flexible and willingness to travel