National Product Manager - SME/MSE/MSME Segment - Banking

- To identify products, segments and markets for the MSE segment to focus on.

- To formulate product programs and policies to enable growth of the MSE business in line with the objectives of the business

- To streamline processes in order to achieve seamless roll out of products and enhance customer responsiveness.

- To undertake projects and lead cross functional teams for IT related projects to provide solutions for various process improvements

- To develop analytical tools for identifying customers for growing relationships and improving customer stickiness.

- To assess and support plans for digital lending initiatives for the MSE business

- Undertaking periodic review of the business P&L, identify areas of good performance and improvement, and propose corrective action to ensure budgets and return ratios are met in line with plans for the MSE business.

- To review income plans and identify additional sources of revenues and fee income to drive overall profitability of the business.

- To drive the liability strategy and plan for the MSE business in terms of growth in liability relationships and balances.

- To track performance of the MSE business through MISs on various business and credit parameters like disbursements, # of accounts, fees, delinquencies, productivity and other parameters

- To work closely with marketing to develop various marketing schemes and marketing campaigns to enable growth of business