Posted By
Posted in
Sales & Marketing
Job Code
1408155
Category - Sales & Marketing
Skills - Modern Trade, MT, Key Account Management, FMCG
Job Type - Permanent
Job Description - The incumbent would leading a team of Regional Key Account Managers to deliver execution in market. This role will also require close coordination with other functions for varied tasks like demand planning, supplies, forecast/fill-rate tracking. The incumbent will also be responsible for managing external stakeholders effectively like distributors, manpower agency, etc.
Client Details:
Our client is leading global MNC in the foods and beverages space with presence in over 150 countries. With a strong footprint globally, it aims to penetrate deeper in the India market through MT and Ecommerce channels
Job Description:
- Developing and leading the blueprint for the MT + Ecomm channel at an overall level, as well as at a sub-channel level
- Define and deliver the KPI's for the channel covering all parameters - business performance, in-store excellence, financial hygiene, fill-rates amongst others
- Meets Channel sales financial objectives by forecasting requirements; preparing a quarterly budget; analyzing variances; initiating corrective actions
- Driving execution in-store with the vast network of KASO's/promoters/merchandisers, with the help of well-structured process and technology
- Leading all visibility initiatives of the MT channel including end-to-end NPI launch planning and BTL activations
- Working closely with the manpower partner agency to ensure deployment of right manpower at a
region, account level to ensure optimized coverage and performance tracking through promoters and
merchandisers
- Building capabilities in the team by identifying the key development needs and requirements at
RKAM, KASO level and developing the modules in liaison with Learning & Development and Sales
development team
- Cross-functional coordination with Finance, supply chain, marketing, trade marketing, sales
development and HR to ensure key ongoing channel objectives are met and lead initiatives for further
developing the channel
- Lead and support RKAM & team to ensure financial hygiene and monitor timely submission of
Distributor claims and NOC
Profile:
- A proven track record of at-least 10-12 years professional experience in Key Account Management,
ideally with FMCG/OTC/OTX background
- Strong analytical, planning and negotiation skills
- Strong communication and conceptual selling skills.
- Ability to thrive in ambiguity & demonstrates high energy, drive & perseverance.
- Highly consumer and customer - centricity
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Posted By
Posted in
Sales & Marketing
Job Code
1408155