National Marketing Manager - Construction Chemicals

- Oversee and Plan the development and execution of comprehensive marketing plans, including digital, traditional, and experiential channels.

- Analyze market trends and competitor activities to identify opportunities for differentiation and market expansion.

- Monitor and report on the performance of marketing campaigns, utilizing data-driven insights for continuous improvement.

- Collaborate with product management, R&D and sales teams to align marketing efforts with product launches and sales objectives.

- Stay ahead of industry developments and implement best practices to enhance the overall effectiveness of marketing strategies.

- Activate the BTL Activity in the market - Strengthen the in shop branding and merchandising of the brand.

- Creating a comprehensive marketing communication strategy for Internal and external stakeholders.