- Create the blueprint for integrated online marketing strategy covering the entire portfolio of online marketing practices - search, display, affiliates, email, social media, content and mobile marketing for Existing, Prospect and New customers
- Ensure successful execution of various performance marketing initiatives by leveraging outbound marketing platforms
- Leverage content and drive various influence marketing initiatives to create a psychological size for the brand
- Work with Customer Lifecycle Management to govern all outbound communication efforts, ensuring single point ownership of customer communication on digital platforms
REQUIREMENT :
- 8-10 years of marketing experience with the last 4 years in a senior digital marketing position in a high growth company
- Postgraduate in business management or specialization in digital marketing
- Strong bias for E-commerce experience
- Exposure to P&L management is a significant plus
- WE NEED people with expertise in SEO and SCM
NOTE :
The role is based in Pune
The company works 6 days a week. Monday to Saturday
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