National Lead - Sales & Marketing - FMCG

Job Description :

- To primarily drive end to end tasks for achieving the Brand Annual Business Plan while focusing on business expansion in channels/formats

- To establish the said brand as a prominent competitor in its category and achieve the target sales.

- Accountable for achieving the sales revenue target for the brand along with having P&L responsibility, through products categories, channels of trade.

- Driving growth and profitability of the brand through collaboration with various stakeholders.

- Responsible for expanding the brand share while closely working with category team and other stake holders to increase channel share for the Brand.

- Responsible for driving sales of brand for both MT, GT & other alternate channels

- To achieve brand objective by converging closely with the Manufacturing and Supply Chain team to ensure availability of stock, identify gaps in actual production and planning and ascertain that inventory is up to date in DCs and stores.

- Identifying areas where promotion is needed, work closely with Business leaders and drive the same to expand brand share in various channels.

- Closely work with Marketing for driving brand activations and promotions

- Intersect with the various functional team (Supply chain, Marketing, packaging, Quality etc) to ensure improvements in existing product portfolio.

- Maximize brand potential and expanding brand share to drive top and bottom line

Candidate should be an MBA full Time with Sales experience pref with some marketing experience from FMCG / Food industry