National Head/Vice President/General Manager - Marketing - Medical/Healthcare

6 - 15 Years

Mumbai

Posted 7 years ago

#Marketing #Marketing Head #FMCG Marketing #Brand Management #Public Relations #Media Relations #Media Planning #Healthcare Marketing

Role : National Head - Marketing ( From FMCG / Services Industry )

Job Description :

Accountable for - Defining the brand's purpose, positioning and central idea, Creation of a strategic framework for the brand, Defining, identifying and studying the industry, Creating the Customer Journey Cycle, Mass Media optimization, Digital strategy.

Salary : INR 25,00,000 - 35,00,000 P.A. Negotiable

Industry : Medical / Healthcare / Hospitals

Functional Area : Marketing, Advertising, MR, PR, Media Planning

Role Category : Senior Management

Role : Head/VP/GM-Marketing

Keywords : FMCG, Marketing, business development, branding

Desired Candidate Profile :

Education :

(UG - Any Graduate - Any Specialization) AND (PG- MBA/PGDM - Marketing) AND (Doctorate- Doctorate Not Required)

MBA/ PGDBA in Marketing, with experience of 6 to 15 years in marketing of FMCG / Services. Capable of connecting brand principles with industry, High interpersonal skills to drive execution,use available resources optimally, Category Passionate

- The candidate should have worked with creative, media and PR agencies implementing marketing plans.

- Exposure to different media vehicles in terms of effectiveness, efficiency and workings is needed.

- Having an exposure to the digital media is important