Digital Marketing Manager, Marketing Manager(With Social Media focus)
Responsibilities :
- Software (SaaS / Cloud) Product marketing
- Strategy and conception of all (online) marketing activities for US and Europe.
- Trend scouting in creative marketing measures, social media environment with Establishment of a successful influencer network
- Establish and support a homogenous marketing and web analytics and reporting system accompanying assessment & action planning
- Digital presence - Website, Search Engines, Social media (FB, Twitter), LinkedIn, Blogs
- Liaising with Marketing team in Germany
Required skills :
- 4-5 years experience in the field of online marketing for the B2B sector (software)
- Profound knowledge in modern marketing strategies and tools (guerilla marketing, inbound marketing, marketing automation)
- Strong leadership and communication
- Profound knowledge of the US market in software / AI & new tech / B2B
- Excellent English communication
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