Nap Chief - Category Manager

Job Description:

Experience: 4-5 Years (D2C Experience Mandatory)

Role Overview: As a Marketplace Manager, you will manage and scale Nap Chiefs presence across online marketplaces (Amazon, Flipkart, Myntra, Ajio, etc.) to drive visibility, sales, and profitability.

Key Responsibilities:

1. Category Growth Strategy:

- Develop and implement strategies to grow product categories aligned with company goals.

- Conduct market research to identify trends, opportunities, and gaps within the kidswear segment.

- Collaborate with design and merchandising teams to align the product lineup with market demands.

2. Sales & Performance Analysis:

- Monitor and analyze sales data, market share, and profitability metrics.

- Generate actionable reports on category performance and identify growth opportunities.

3. Product Development & Lifecycle Management:

- Coordinate with vendors, design, and supply chain teams for timely product launches.

- Manage product lifecycles from inception to phase-out, maximizing revenue and profitability.

4. Pricing & Promotions:

- Develop competitive pricing strategies to balance market positioning and profitability.

- Plan and execute category-specific marketing campaigns in collaboration with the marketing team.

5. Inventory & Supply Chain Management:

- Work with operations and supply chain teams to maintain optimal inventory levels.

- Ensure high fulfillment rates by minimizing stockouts and overstocks.

6. Team Collaboration:

- Partner with performance marketing teams to enhance product visibility across platforms.

- Collaborate with marketplace teams to optimize listings and drive category growth.

7. Customer Insights:

- Use customer feedback and behavior analytics to refine product categories.

- Ensure assortments align with customer preferences and Nap Chiefs brand values.

Qualifications/Education & Experience:

- Bachelors degree in Business, Marketing, Merchandising, or a related field (MBA is a plus).

- 5+ years of experience in category management, merchandising, or a similar role, ideally in the fashion or kidswear industry.

- Proven success in driving category growth and achieving sales targets.

Skills:

Analytical Skills:

- Expertise in analyzing sales data and identifying trends.

Strategic Thinking:

- Ability to create and execute category growth plans.

Collaboration:

- Skilled in working cross-functionally across teams.

Project Management:

- Strong ability to manage timelines and product launches.

Customer Focus:

- Deep understanding of customer preferences and behavior.

Technical Proficiency:

- Familiarity with tools like Excel, ERP systems, and analytics software; experience with e-commerce platforms is preferred.

Soft Skills:

- Leadership and decision-making capabilities.

- Strong communication and negotiation skills.

- An innovative mindset with a passion for fashion and kidswear products.