Myntra - Deputy Director - Growth Marketing

Roles & Responsibilities:

1. Drive marketing growth:

- Responsible for supporting the growth charter for marketing across brand, content, events and loyalty marketing

- Identify new growth opportunities for customer acquisition and retention and work with cross functional teams to enable/drive the execution

- Closely monitor the marketing and e-commerce trends & competitive landscape and contribute to the development and refinement of marketing strategies from time to time

- Bring in best-practices learning from other Indian and global players to the marketing strategic thinking

- Help strengthen data-led thinking and analytics across the marketing priorities

2. Drive the PMO for marketing function :

- Setup cadence and process for business reviews and support in effective management of the review process and actionables

- Cadence around execution of priority projects

Support with annual operating planning and prioritization for marketing team

- Collaborate with business finance, revenue, strategy, customer experience, product, tech and other functions

- Work with external agencies/partners for execution wherever needed

Qualification & Experience:

- 4-5 years of strategy experience in consumer tech and/or top management consulting firms

- Experience in consumer and platform growth projects is desirable

- Prior marketing experience preferable though not mandatory

- MBA from Tier 1 institute desirable

Competencies:

- Exceptional problem solving

- Strong comfort with data and ability to stitch stories and recommendations through data insights

- Solid presentation skills

- Team-work and collaboration is a must-have

- Strong bias for action and ownership mindset