MX Player - Senior Executive - Ad Operations

About the Role

Key Responsibilities and Accountability

1. As the Sr. Executive - Ad Operations, this individual will work in the Ad Operations domain in the Mumbai (Andheri East) location. This position reports to the Amit Behera.

2, Looking for an enthusiastic, analytical person to manage our online advertising campaigns end-to-end.

3. Work directly with Support team and Campaign Managers to perform all aspects of traffic management, including testing, implementation delivery, and optimization of ad campaigns

4. Strong analytical skills: ability to analyze raw data, generate digital campaign metrics, draw conclusions, and develop actionable recommendations.

5. Attain key performance indicators such as improving conversion rate, ROI, website visitor rate etc.

6. Work with sales team to provide account support for ad campaigns, both pre and post-sales

Skills & Competencies

1. Strong knowledge of programmatic targeting capabilities, especially experience using Google Ad Manager.

2. Creative & Strategic thinking

3. Advanced computer skills: Microsoft tools and Excel is a must.

4. Familiarity with planning, implementing and analyzing online marketing campaigns across various digital marketing channels.

Required Qualifications

1. 1-2 years of relevant work experience

2. A Degree in Engineering, Marketing, Advertising, Communication or another relevant field

3. Demonstrated experience in relationship/stakeholder management

4. Excellent communication and presentation skills