MullenLowe Lintas Group - Senior Director/Director - Brand Services

Brand Delivery :

- The Senior / Brand Services Director is accountable for delivery of all elements of the communication mix of the brand on time by his / her juniors, and for complete quality control as per organization standards.

Brand Focus and Market Understanding :

- Is the repository of all information and history of the brand. The Senior / Brand Services Director is expected to have a thorough understanding of the brand which includes Brand Key, Brand Blueprint, etc. They should fully understand their brand's performance and have a good knowledge of the communication strategy in the context of its competitors and how it impacts on the brand.

Market visits :

- Regular market visits to understand the consumer and retail for own brand and competition. Ideas generated from such visits to be presented to the client

Client Relationship :

- The Senior / Brand Services Director must be the key client contact for all executional projects in hand and must become the primary provider of project flow information to the Client.

Creative Impact :

- The Senior / Brand Services Director is able to recognize and nurture good ideas. He / She is able to use the available data on the category / product / market and use this to evaluate and sell creative work.

Business Partners :

- The Senior / Brand Services Director will deal with a variety of suppliers/partners and must do so in a professional manner, providing clear briefs, expectations, timelines and budgets.

Presentations :

- The Senior / Brand Services Director may be responsible for Client presentations as it relates to budgeting, process or execution. They may also present creative concepts where required (e.g. campaign adaptations).

New business development :

- Actively supports new business opportunities for the agency. Participates in solutions for adding to organic and inorganic sources of business growth. Actively participates in new business pitches.

Exposure to good work :

- Remains in touch with happenings in the local and international brand arena. Shares great work with team members, from across all media and categories especially in the communication space and related areas.