- Develop sales analytics tools to enhance predictive and prescriptive analytics capabilities for MTR Business Unit
- Create tools for analyzing margins and profitability across various categories, channels, regions, and key accounts
- Analyze effects of significant trade and advertising expenditures to formulate a model aimed at gaining insights and understanding the effectiveness of these expenditures
- Utilize statistical methods and data visualization techniques to interpret and present findings for the business unit.
- Monitor and evaluate the effectiveness of sales strategies and initiatives through data analysis for MTR
- Identify areas for improvement and recommend actionable insights to optimize sales performance across all business units.
- Prepare comprehensive reports for Management Committee meetings, summarizing key insights and business performance metrics across MTR business unit
- Generate speed reports to provide quick snapshots of business performance and market trends for each business unit.
- Compile and analyze market share data to track the company's position in the industry across different geographical regions and product categories.
- Address ad-hoc business needs by conducting analyses and generating reports as requested by stakeholders from various Business Units.
- Manage data for Power BI and related tools, ensuring data integrity, accuracy, and accessibility for analysis across MTR Business Unit.
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