MSB Digital - Head - Digital Marketing - IIM/ISB/FMS/MDI

Job Title/Role : Digital Marketing Head

Experience Required : 4 to 10 Years

Work Location : Chandigarh

Education : MBA/ Any Post Graduate from Tier 1 Institutes

Compensation : Best as per Industry

Functional Area : Marketing

Position Summary :

Candidate Must have at least 4-10 years of experience in digital marketing. Designing and implementing digital campaigns, preparation of brand plan-marketing, launching optimized online adverts through Google Adwords, Facebook etc. Well versed with SEM and PPC campaigns and knowledge of SEO will be treated as an added advantage. Knowledge of analytical tools like Google Analytics and can draw insights and strategize. Should be aware of the new emerging trends in technology and digital marketing and their probable impacts on the industry. Formulating & implementing trade/marketing strategies. Plan & monitor the ongoing company presence on social media (Twitter, Facebook) etc.

Role and Responsibilities :

- Responsible for thought leadership and technology leadership, identification of tech trends and execution.

- Ability to create Buyer's journey and buyer personas

- MySQL, HTML knowledge

- CRM Management

- SAAS Marketing Experience

- Be hands-on technologist with strong Digital Marketing business acumen, with the ability to design solutions in tune with customer needs

- Should have experience in Technical Environment designs

- Represent the group in multiple cross-functional management forums .

- Must demonstrate a sense of ownership to plan, execute and drive the product deliverables to successful completion and be successful in a collaborative environment. Leads and motivates the teams in a fast-paced, dynamic, and global environment

- Responsible to Build, Lead and Mentor the marketing team.

- Excellent decision-making, communication and collaboration, skills.

- Experience in working with global stakeholders and teams is a must

- Able to fit in well within an informal rapid innovation environment and to provide hands-on management

Must Have Skills :

- Digital Marketing Expertise

- SEM, SEO, Content Marketing, Email Marketing.

- Understanding of platforms including Facebook Ads, Twitter Ads, Analytics, Optimizeand Data Studio;

- Ability to create Buyer's journey and buyer personas

- Data oriented

Nice to Have Skills :

- Website/Wordpress Management

- MySQL, HTML knowledge

- CRM Management

- SAAS Marketing Experience

- PR experience

- Strong knowledge of some of the data sources including Google AdWords, DS3, DCM/DBM, Facebook Ads Manager, Twitter Ads, Google Analytics, Adobe SiteCatalyst, BrightEdge, SEMRush.Knowledge of Tableau, Qlikview, Power BI, Google Data Studio, etc. preferred ISMS

Role and Responsibilities :

- Adhere to information security policies and processes of an organization to protect business data and assets.

- Understanding and reporting on information security risks using risk assessment and treatment methodologies for the impact on confidentiality, integrity and availability of business data.

- Understanding of systems configuration, hardening, patch management and deployment.

- Understanding of systems backups and restoration to protect the business data from any disaster events.

- Provisioning and de-provisioning logical access to information processing systems (such as network and servers) as authorized.

- Implementing appropriate physical and technical safeguards at network and computing systems level, to protect the confidentiality, integrity and availability of business data.

- Understanding and reporting on how business data is stored, processed and transmitted by the organization and by third-party vendors (as applicable).

- Report actual or suspected security and/or policy violations/breaches to an appropriate authority

Company Profile :

MSB Digital Pvt. Ltd. is a cloud-based digital signing solution application for paperless transactions to help improve the operational efficiency and ROI. We are innovation driven, enterprise solutions provider to Fortune 100 clients such as Pfizer, GSK, Apollo, Practo etc. Our Leadership consists of highbrow, quick-witted individuals who believe in being collaborators than bosses to keep the team-members motivated. They are alumnus from great schools such as Cornell, UCLA, with combined experience of more than 120 years from IBM, Intel, Toshiba, Wells Fargo etc.

Behind the scenes, we're just a group of ground-breaking, fun-loving people who enjoy experimenting with new technology. We believe in creating as much freedom at work as we can, and everything we do is based on that core principle. We put forward end-to-end solutions for the industry-specific needs of our clients to help them accelerate their business processes. Our product is created out of existing industry challenges; our solutions crafted for next generation. We are intensely focused on hiring, developing and retaining the best talent in the industry! Our commitment to Diversity & Presence ensures that we are an organization that creates, promotes and sustains a complete work environment in which diversity, inclusiveness and respect are integral parts of our work culture. Building the reputation as an outstanding place to work, a great business companion and a valued organization is our everyday endeavor.

We are looking for self-driven, energetic, sharp and committed individuals who can join us on our journey to make MSB Digital the most desirable Organization to work with. For more details please visit www.msbdocs.com